The Copywriting Brief

My supplement campaign is gathering pace.  The sales letter is still being sculpted out of the ugly lump that was the first draft. But...

Last week was the penultimate call of my ‘Fast Track to A List’ mentorship program with Kim Krause Schwalm. And it was an eye opener, to s...

It’s a step many of us aspire to make in our copywriter’s journey… To go from ‘words for hire’ to ‘offer owner’. A step with a whole ...

If you’d told me a week ago I’d willingly spend $13,500 to join a Facebook group I’d of told you “ you’re outta your darn mind !” But the...

CLICK HERE TO DOWNLOAD A PDF CHECKLIST What’s the best way to attract clients? To endlessly send cold emails until you get flagged a...

You’ve heard of Stefan Georgi, right? A copywriter whose sales letters bossed the first page of Clickbank… Charges $50-100k per sales...

The copywriting universe is expanding at breakneck speed. Facebook groups are filling up daily with aspiring teenage wordsmiths  ( I’d...

Funny isn’t it, we spend all day writing to sell other people’s stuff, but  struggle to string a few lines together to sell our own. Y...

In the late 60s, Rolex was nothing special. They were just another watchmaker. But then something happened that flipped the watch marke...

I know I’ve been banging on a lot about Stefan Georgi’s RMBC method recently… But I feel compelled to bang some more… Because the ‘$50k...