As with starting up any new business enterprise, becoming a freelance copywriter is usually a challenge - I should know because I built my copywriting business from scratch! It will take months, if not many years, to build-up your client list as well as to be generating a stable salary.
But you'll find there can be big rewards for anyone able to achieve it, both in terms of money and lifestyle. There are negative aspects too, though.
THE DISADVANTAGES OFBECOMINGA FREELANCE COPYWRITER
Shortage of social connection - If you like spending time by yourself (as many writers usually tend to do) then being a freelance copywriter might be right for you. However, it can become isolating at times without having workmates to talk with and bounce ideas. Which means you have to discover other ways of having outdoors so you get some human interaction to your day).
Your competition is the world - Companies prefer to work with a copywriter they can meet and speak to face-to-face, after all people like to do business with people. I always highly recommend meeting clients if you canin your neighborhood to get clients. Nonetheless there's always businesses where expense is the deciding factor. They are prone to head to the web to find a copywriter.. The reach from the internet has widened your competition to the globe. Now anyone with an internet connection and wordprocessing software can claim to be a copywriter, that can make persuading businesses to pay a goodrate for your words challenging..
Up-and-down revenue - When beginning your journey, I suggest having enough funds to last you a good few months while you find clients. Still maintaining a steady salary may be a struggle. There will be times when the emails never stop flowing and the mobile phone is off hook. Other times you may be watching your PC nervously waiting for those enquiries to arrive. You have to be prepared for a fluctuating income if you want to be a self-employed copywriter, and the stress that can come with it because the business running expenses don’t stop when your earnings does.
THE BENEFITS OF BEING A INDEPENDENT COPYWRITER
Earning money to write - If you like writing then getting paid to do it must seem like paradise. You get paid to sit at home or in your favourite coffee shop and write about fascinating new subjects. Additionally you get to make use of your mind in looking for ways to make subjects sound appealing to readers.
Learn about new subjects - When you progress with your career, you may specialize on a specific topic. But most copy writers generalise to begin with. You are always studying new topics and also broadening your expertise, it’s remarkable how frequently subjects interlink. So if learning about fresh topics interests you, becoming a self-employed copy writermay be right up your street.
Work/life balance - Being a freelance writer doing work from your own home, you don’t have a employer telling you what to do. You get to choose what assignments to work on, and you can also choose to go for a mid early morning walk if you like, and catch up later in the day. Who wouldn't love that independence? If you get stuck for inspiration at home you'll be able to go and work in coffee shops or the neighborhood library, turning your surrounding area into your workplace.
Earnings - Once you’ve built up your portfolio and expertise, you can charge large charges for your expertise. As a freelance writer you can charge greater pay on an hourly basis compared to someone working fulltime. This means you can earn a high annual salary if you are able to establish a continuous flow of work. Writing for businesses in order to promote their product or servicecan be a demanding process. But with your performance connected to sales you can expect to earn a large income with practice and experience.
With a little luck, this article has given you an introduction of the positive aspects and downsides of the self-employed lifestyle. Good luck in making your venture into website copywriting a success!
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